{"id":769,"date":"2023-08-26T12:35:06","date_gmt":"2023-08-26T09:35:06","guid":{"rendered":"https:\/\/acua.qcri.org\/blog\/?p=769"},"modified":"2023-08-26T12:35:06","modified_gmt":"2023-08-26T09:35:06","slug":"segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest","status":"publish","type":"post","link":"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/","title":{"rendered":"SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest"},"content":{"rendered":"<figure id=\"attachment_770\" aria-describedby=\"caption-attachment-770\" style=\"width: 817px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-770\" src=\"https:\/\/acua.qcri.org\/blog\/wp-content\/uploads\/2023\/08\/SegmentSizeEstimator2023.png\" alt=\"SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest\" width=\"817\" height=\"726\" srcset=\"https:\/\/acua.qcri.org\/blog\/wp-content\/uploads\/2023\/08\/SegmentSizeEstimator2023.png 817w, https:\/\/acua.qcri.org\/blog\/wp-content\/uploads\/2023\/08\/SegmentSizeEstimator2023-300x267.png 300w, https:\/\/acua.qcri.org\/blog\/wp-content\/uploads\/2023\/08\/SegmentSizeEstimator2023-768x682.png 768w\" sizes=\"(max-width: 817px) 100vw, 817px\" \/><figcaption id=\"caption-attachment-770\" class=\"wp-caption-text\">SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest<\/figcaption><\/figure>\n<p>SegmentSizeEstimator estimates the segment size based on language, country, gender, age range, and topical interest. Moreover, it finds the most likable topical interest based on the given story and provides related segment sizes. This is powered by Facebook Ads API and (if available) Twitter Ads API.<\/p>\n<p>Give it a try! <a href=\"https:\/\/acua.qcri.org\/tool\/SegmentSizeEstimator\" target=\"_blank\" rel=\"noopener\">SegmentSizeEstimator<\/a><\/p>\n<p>Read more!<\/p>\n<p>Jansen, B. J., Aldous, K, Salminen, J., Almerekhi, H. and Jung, S.G. (2023). U<u>nderstanding Audiences, Customers, and Users via Analytics \u2013 An Introduction to the Employment of Web, Social, and Other Types of Digital People Data<\/u>. Springer Nature.<\/p>\n<p>Jansen, B. J., Jung, S.G., and Salminen, J. (2023)\u00a0<a href=\"https:\/\/link.springer.com\/article\/10.1007\/s10796-023-10395-5#citeas\" target=\"_blank\" rel=\"noopener\">Finetuning Analytics Information Systems for a Better Understanding of Users: Evidence of Personification Bias on Multiple Digital Channels<\/a>,\u00a0<u>Information Systems Frontiers<\/u>. https:\/\/doi.org\/10.1007\/s10796-023-10395-5<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SegmentSizeEstimator estimates the segment size based on language, country, gender, age range, and topical interest. Moreover, it finds the most likable topical interest based on the given story and provides related segment sizes. This is powered by Facebook Ads API and (if available) Twitter Ads API. Give it a try! SegmentSizeEstimator Read more! Jansen, B.&hellip; <a class=\"more-link\" href=\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/\">Continue reading <span class=\"screen-reader-text\">SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26,71,41,57],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest - Team Acua<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest - Team Acua\" \/>\n<meta property=\"og:description\" content=\"SegmentSizeEstimator estimates the segment size based on language, country, gender, age range, and topical interest. Moreover, it finds the most likable topical interest based on the given story and provides related segment sizes. This is powered by Facebook Ads API and (if available) Twitter Ads API. Give it a try! SegmentSizeEstimator Read more! Jansen, B.&hellip; Continue reading SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/\" \/>\n<meta property=\"og:site_name\" content=\"Team Acua\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-26T09:35:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/acua.qcri.org\/blog\/wp-content\/uploads\/2023\/08\/SegmentSizeEstimator2023.png\" \/>\n<meta name=\"author\" content=\"Jim Jansen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jim Jansen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/\"},\"author\":{\"name\":\"Jim Jansen\",\"@id\":\"https:\/\/acua.qcri.org\/blog\/#\/schema\/person\/e3bb7a0b58349e548e8940716694c215\"},\"headline\":\"SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest\",\"datePublished\":\"2023-08-26T09:35:06+00:00\",\"dateModified\":\"2023-08-26T09:35:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/\"},\"wordCount\":162,\"publisher\":{\"@id\":\"https:\/\/acua.qcri.org\/blog\/#organization\"},\"articleSection\":[\"Algorithms\",\"analytics_book\",\"Value-Based Segmentation\",\"Web analytics\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/\",\"url\":\"https:\/\/acua.qcri.org\/blog\/segmentsizeestimator-estimates-the-segment-size-based-on-language-country-gender-age-range-and-topical-interest\/\",\"name\":\"SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest - 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