The audience analytics feature will conduct a demographic analysis of your audience, examining their geographical distribution, age groups, and gender demographics.

Acua analyzes engagement metrics such as likes, comments, shares, and more to provide insights into your users' interaction with your content.

The growth feature enables users to compare various metrics over a customized time period, encompassing metrics like impressions, follower count, reach, video views, likes, and more.

Acua enables you to create personas by leveraging the audience data collected from your social media platforms, to form more understandable representations of distinct audience segments.