SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest

SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest
SegmentSizeEstimator estimates the segment size based on language, country, gender, age-range, and topical interest

SegmentSizeEstimator estimates the segment size based on language, country, gender, age range, and topical interest. Moreover, it finds the most likable topical interest based on the given story and provides related segment sizes. This is powered by Facebook Ads API and (if available) Twitter Ads API.

Give it a try! SegmentSizeEstimator

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Jansen, B. J., Aldous, K, Salminen, J., Almerekhi, H. and Jung, S.G. (2023). Understanding Audiences, Customers, and Users via Analytics – An Introduction to the Employment of Web, Social, and Other Types of Digital People Data. Springer Nature.

Jansen, B. J., Jung, S.G., and Salminen, J. (2023) Finetuning Analytics Information Systems for a Better Understanding of Users: Evidence of Personification Bias on Multiple Digital ChannelsInformation Systems Frontiers. https://doi.org/10.1007/s10796-023-10395-5